Jean-Claude
Ellena has been known to bemoan the fact that fragrances are worn on skin,
which warps their olfactory form – a stance he shares with Edmond Roudnitska,
whose wife Thérèse tested his formulas on her suits (the drycleaner of Cabris
is still grateful). Today, Hermès walks the Ellena talk by offering five home
fragrances as poetic and intriguing as their wearable scents in their “Le
Parfum de la Maison” collection.
And
they smell like Ellena all right… But not Jean-Claude. It is his daughter
Céline Ellena who has taken up the flame. A most welcome return, since she had
signed nothing since The Different Company’s 2011 Pure Virgin -- when the company she worked for, Charabaud, merged
with Robertet and suppressed several positions including hers, she moved with
her family from Paris to Cabris, near Grasse, where her parents live.
But
while there is an obvious kinship with her father’s aesthetics – a lightness of
touch, fierce avoidance of clichés and poetic conciseness – none is a twist on
his Hermès portfolio. If anything, these atmospheric compositions are more
reminiscent of her De Bashmakoff for
The Different Company. They are very much their own world, a world which Céline
plucked from the air during her new life in the countryside…
At the press presentation, the warm,
lively and well-spoken Céline told us how the move had first made her feel
anxious: “I didn’t know what to do with
the silence.” Her nose up in the air, she daydreamed and listened. “Houses have their own way of breathing. They
rustle and crunch.” This was the conceptual springboard of the collection
she composed for Hermès: “An interior
perfume,” she explains, “is a scent
that we listen to, an olfactory whisper that pushes us to escape. With it,
spirit takes to the air.”
The five scents are presented in three forms, objects designed by Guillaume Bardet. A box of four
paper origami horses, to cover “the international smell of hotels” when
travelling, says the designer. The white ceramic “pebble” is conceived to scent
a limited area, around a desk, for instance. The candle, in a matte white
ceramic holder, comes in three sizes, 1,100 g., 620 g. and 220 g.
Each
“perfume-reverie” is associated with an “in-between” color that somehow evades
definition, as do the scents. Neither figurative nor entirely abstract, they
tease up olfactory representations so that you can just smell them out of the
corner of your nose – ethereal impressions of phantom landscapes superimposed
on the different spaces of the house, like a parallel universe.
Thus,
the taupe-hued Des pas sur la neige
(“Steps on the snow”) gives off coolness, but also a bright, delicately almondy
sweetness with accents of raw wheat-kernel.
Temps de pluie (“Rainy weather”), dressed in
celadon, avoids the obvious aquatic route: it gives off clouds of musk and moss
with a hint of wet pavement and a crackling, woody-aromatic undercurrent.
The
lagoon blue Fenêtre ouverte (“Open
window”) intriguingly blends ozonic and honey notes.
The
sulfur-tinged Champ libre (literally,
“free field”, but the French expression means “a free rein”) conjures sweet sap,
the faint ghost of flowers and something I swear smells like jute or twine…
The
pumpkin-hued À cheval! (“Saddle up!)
is the most directly definable: its treatment of leather, though darker and
slightly smokier, is not unreminiscent of Cuir
d’Ange.
I’ve
been sniffing these from scented “balls” on sticks provided at the launch:
except for the À Cheval! candle, I
haven’t actually tested any in the house, so I can’t speak for their true
effect (the candle is glorious)… Especially since this haunting loveliness comes
at a somewhat daunting cost: 85€ for a box of four paper horses, 200€ for the
scented “pebble”, and 150€/250€/350€ respectively for the three candle sizes.
Time to drop hints to Santa?
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